Great Communication! Yes, It’s difficult!

Developing great communication skills can take a lot of time and effort. In the Technology and IT Security spaces, effective communication is an area we see many people leaders and individual contributors struggle. Have no fear, there are some simple, but extremely effective strategies and structures.

Below is something I learned a while back while in grad school finishing my MBA, it’s pretty simple, yet universal and can be used/applied in a variety of different situations or scenarios.

What? – What is the idea, topic, product, or service?

So What? – Why is it relevant or important to your target audience, team, or peers?

Now What? – What comes next? Follow-up meeting, demo, questions.

It’s a reflective model that helps teams evaluate a shared experience. This critical thinking model was researched and developed by Rolfe et al in 2001.

I have successfully used this structure when I am asked to give feedback.

Like I said above, this process/framework is pretty open and universal, it can be used for many different situations and scenarios.

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